It’s complicated, because it means so many things to so many people. It honours our memories and charms of our past; celebrates the potency of things we keep and acts as a harbinger of stories. The easiest way to explain it is to compare it with other things. It is like:
Antiques Roadshow, but instead of being concerned with economic value it’s about emotional value
The History of the World in 100 Objects (epic) compared to the History of an Object in the World (poetic)
The Internet of Things connects objects to each other for people to operate, the Story of Objects connects people through things on the Internet